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Spread the Cost of Web Design
If you decide to launch your web site slowly, one page at a time over a period of weeks rather than in one Big Bang - there are certain advantages.
If you employ a web designer who applies this slow growth technique, they can either do the updates for you, or provide you with a content management system so you can add pages yourself.
If it’s the former method, it follows that the cost of your site is spread over several months which makes it easier for you to manage. Because you will be learning about the web as your web site grows, the relationship between you and your designer will be more fruitful. You’ll have time to become accustomed to the level of work and commitment required to keep a web site healthy and he’ll appreciate that.
But when you take the big bang approach to web site launch, where your web designer creates the whole site, it may result in an anti-climax with your expectations outweighing the site’s performance.
If you are fully involved in the development of the site at some level you’ll also be aware of the work involved in getting visitors to come to the site.
You Can Grow Your Site Content Organically
If you decide to launch your web site slowly, one page at a time over a period of weeks rather than in one Big Bang - there are certain advantages.
Adding a new page each week to your main site and a new page every day or so to the blog element of your web site, will help you to clarify your thoughts and should help you to create contain that is both relevant and useful to your visitors.
You’ll have time to look around the web to find examples of good ideas on other sites, and consider carefully how to apply them to your own. This step by step method, trains you, the site owner to get used to the idea that your web site is like your most loved and cherished pet.
You’ll feed it, you’ll walk it, you’ll even talk to it. You’ll nurse it when it is sick, and you’ll throw a party when it does well.
It’s a good idea at this early stage to learn how to work with images properly. You will need to be able to competently manipulate an image, crop it, resize it and make it suitable for presentation on the web. Even thought many people have braodband connections nowadays, a site will still load slowly if the site author has not taken care to create as light-weight an image as possible, whilst still maximising the quality of that image.
This is a key skill, central to creating successful web pages. Use your slow approach to web launch to work on essential skills.
